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Today’s food and agribusiness managers operate in a rapidly changing, highly volatile, international, high technology, consumer-focused world. This new edition of Agribusiness Management was written to help prepare students and managers for a successful career in this new world of food and fiber production and marketing.
Agribusiness Management uses four specific approaches to help readers develop and enhance their capabilities as agribusiness managers. First, this edition of the book offers a contemporary focus that reflects the issues that agribusiness managers face both today and are likely to face tomorrow. Specifically, food sector firms and larger agribusiness firms receive more attention in this edition, reflecting their increasing importance as employers of food and agribusiness program graduates. Second, the book presents conceptual material in a pragmatic way with illustrations and examples that will help the reader understand how a specific concept works in practice. Third, the book has a decision-making emphasis, providing contemporary tools that readers will find useful when making decisions in the contemporary business environment. Finally, Agribusiness Management offers a pertinent set of discussion questions and case studies that will allow the reader to apply the material covered in real-world situations.
The bottom-line on this fourth edition of Agribusiness Management: this book is contemporary, solid on the fundamentals, practical and applicable. It provides students and adult learners with an essential understanding of what it takes to be a successful agribusiness manager in today’s rapidly evolving, highly unpredictable marketplace.
About the Author
Jay Akridge is Glenn W. Sample Dean of Agriculture at Purdue University, USA
Freddie Barnard is Professor in the Department of Agricultural Economics at Purdue University, USA
Frank Dooley is Professor in the Department of Agricultural Economics at Purdue University, USA
John Foltz is Associate Dean and Director of Academic Programs for the College of Agricultural and Life Sciences at the University of Idaho, USA
This new edition of Agribusiness Management provides great, current examples that directly apply to food and agribusiness situations and people. The discussion questions and case studies are thorough and thought provoking for the student or for the professional who wants to improve understanding of the industry.
Agribusiness Management has great examples, discussion questions and case studies. This new edition is broken into six parts: Part I looks at the scope, functions and tasks of agribusiness management with current numbers and examples. Part II addresses business organization and international agriculture. Part III involves a detailed discussion on marketing management - a section that could greatly benefit countless professionals. Part IV is financial management for agribusiness. Part V examines operations and logistics. Part VI is human resource management for agribusiness.
The authors provide a fresh look at the food and agribusiness industries as they are today with solid fundamentals for the professional facing these challenges in the future. Even in the preface, the authors point out that this book was written for students, for managers and for instructors. It is obvious they had these goals in mind when developing the text.
Despite the stoic looking cover, Agribusiness Management is fresh, current and inspiring. I have read it from cover to cover and regularly use it or refer to it in my work.
Product Details :
- Series: Routledge Textbooks in Environmental and Agricultural Economics
- Paperback: 480 pages
- Publisher: Routledge; 4 edition (July 12, 2012)
- Language: English
- ISBN-10: 0415596963
- ISBN-13: 978-0415596961
- Product Dimensions: 6.7 x 9.2 inches
More Details about Agribusiness Management (Routledge Textbooks in Environmental and Agricultural Economics), 4th Edition
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